Over het project

Vintage Food Amsterdam (VFA) is an Amsterdam based creative agency that takes a whole new turn on food waste. Food waste, or excess food production as VFA likes to call it, provided by Western culture. Food waste is a hot topic nowadays, there really is no way around it. However, the way people are dealing with it does not live up to what you could expect from modern society. Recycling and preserving both still have very stale images. Not to mention the hippie-esque connotations that rise when even mentioning on of the two. VFA is on a mission to change this image and prove that overstock materials are still very usable and can be transformed into beautiful and tasteful products. By designing food concepts supported by events for example diner parties or business lunches, VFA increases awareness regarding excess food production in a fun, modern and accessible way.